Internet Platforms

UniversalGaming strives to become European marketleader of internet platforms within 2 years.

It focuses itself in the first year on Belgium, France, Germany, Italy, Portugal, Spain, The Netherlands, and the United Kingdom. In order to create cross value with the Asian market, a portal in HongKong has been acquired.  Subsequently, Eastern Europe and the American continent will be entered. Additionaly, UniversalGaming is investing in an international (branded) game portal delivering a wide range of internet and mobile games worldwide.

UniversalGaming believes that internet will become a key role player in the decision process of the 'gaming consumer'. This is the very reason why UniversalGaming does major investments in portal sites.

Indirect Distribution

The internet expansion strategy of UniversalGaming doesn't restrict itself solely on distribution via owned platforms.

The struggle for the attention of potential customers on websites results in an exceeding demand for entertainment applications as an attraction excellerator. Publishers, shops, and many other business to consumer organisations add casual games to their websites.

UniversalGaming anticipates on this demand by licensing games to these organisations in a 'shared revenue' agreement.

UniversalGaming delivers casual games both direct via its own national portals and the international branded platform as well as indirect via agreements with third parties.